talks

Workshops, guest lectures and the odd meetup talk, mostly about product discovery, AI in product work and how products talk to people.

• 2026-05product discovery with ai at surepayworkshopA Product Discovery with AI workshop for the product team at SurePay, going back to Netnography, Pre-mortem and JTBD and how AI changes each one.
• 2026-05how apps communicate with users, at trmnl4workshopA workshop for consumer tech founders at TRMNL4 on notification design, built on a 2016 Google I/O ethnographic study on attention.
• 2026-04product management in the ai era, at istinye üniversitesiguest lectureA guest session in a GenAI course at İstinye Üniversitesi on the past, present and future of product management, and why the fundamentals still win.
• 2025-11designers and product people in the ai era, on duxpanel talkA panel talk on Çağdaş's dux channel with my friend Nazlı, about how AI landed in design and product work, ethics, and whether it will take our jobs.
• 2025-10telling the after5 story at ie business schoolguest lectureA virtual guest session with After5's cofounders in a Fundamentals of Marketing course at IE Business School in Madrid, on how After5 grew and its marketing.
• 2024-04a guest in business communications at boğaziçiguest lectureA guest session in a Business Communications class at Boğaziçi University on working in tech and living and working in a multicultural environment.
• 2023-11user-centric product management, the jtbd waytalkMy talk on Jobs to be Done at a product management academy meetup in Amsterdam, where I was also one of the hosts of the evening.